Hey Max Yogoro here. I put this website together to give you a simple place to find my content, links, and information. At each iteration, I try to enrich its content and simplify its form. Enjoy and get in contact anytime for any topic. 🤜💥🤛
🎯 now
2022.09
My daughter is born ❤️. My current schedule focuses on being with/caring for her and my wife.
2022.07
Open to work. Being with family and friends, recharging, working on personal projects, and preparing for fatherhood. Living in Brazil.
Design & Strategy lead/manager with +10 years of experience across industries, from opportunity framing to implementation.
work
chronological
Driving research initiatives at different product stages, from problem framing to discovery, validation, and refinement. Focused on innovation-oriented products for Personal Financial Management and other undisclosed topics.
Uncovering customer needs, pain points, and market opportunities to design better, more relevant products.
Outlining underlying/overarching principles behind a problem and developing valid courses of action.
Experience in diverse industries (fintech, cosmetics, media, social media, education, and more), products (app, web, and physical), services (product-service ecosystem, behavioral nudging, in-store experience, and more), and customer profiles (B2C, B2B, internal/employees).
Collaborating with people from multiple backgrounds (design, strategy, business, marketing, sales, customer support, engineering, etc.) and diverse levels (junior to C-level).
![Max Yogoro [photo by Gabriela Oliveira]](https://uploads-ssl.webflow.com/62afeee4294d1e29853ac771/62afeee4294d1ee0d03ac7b7_maxyogoro_banner.webp)
